How to get the most out of your marketing attribution

The marketing attribution landscape is evolving, and so, we must evolve with it if we want to grow as businesses. 

This is especially true in light of the most recent shifts in our industry, such as the deprecation of third-party cookies.

If this is something you’ve been interested in learning more about, then this episode is for you!

In it, Jason sits down with Ron Jacobson, the founder and CEO of Rockerbox, a leading marketing measurement and attribution platform. 

Rockerbox has worked with some of the biggest names on the market, such as WeightWatchers, Burton Snowboards, Staples, and more.

Together, Jason and Ron discuss the significant shifts in marketing measurement and attribution in the digital age. They touch on the phasing out of third-party cookies, the rise of first-party data strategies, the importance of building a more reliable foundation for attribution modeling, and more.

Want to learn more?

Then tune in now!